Ardian bolsters Uptoo with fresh investment

• Uptoo has largely outperformed the market since Ardian’s investment, the PE firm said
• Uptoo has increased its turnover fourfold since 2015 and it is expected to exceed €30 million this year
• The company has more than doubled its workforce from 110 employees in 2019 to 250 

Ardian announced that it has reinvested in Uptoo, the firm that works in the recruitment, consulting and training of salespeople.

Ardian first invested in the company in 2019. Since then Uptoo has largely outperformed the market, with growth exceeding expectations, according to Ardian. Uptoo, based in Paris, has increased its turnover fourfold since 2015 and it is expected to exceed €30 million this year. Paris-headquartered Ardian’s reinvestment is to support Uptoo’s growth and diversification of its activities.

“The sales enablement market has a significant growth potential and Uptoo is one of the best positioned to benefit from it,” said Frederic Quéru, managing director within the Ardian Growth Team.

Uptoo works with over 7,000 clients, including SMBs, start-ups and large enterprises. The company helps its clients strengthen their sales organisation through the recruitment and training of sales staff and the modernisation of sales methods and tools.