Equistone-backed Talon acquires Evolve & Novus Canada

Evolve, headquartered in London, is an international out-of-home business.

  • Novus Canada is an OOH media agency based in Vancouver, British Columbia
  • Evolve and Novus’ acquisitions are the first deals announced since Equistone’s investment in Talon in 2022
  • Equistone, based in London, is an independent investment firm

Talon, backed by Equistone Partners Europe, has completed the acquisition of Evolve, and Novus Canada, representing an additional £100 million ($124.6 million; €114 million) in billings.

Evolve, headquartered in London, is an international out-of-home (OOH) business.

Novus Canada is an OOH media agency based in Vancouver, British Columbia.

The bolt-on acquisitions of Evolve and Novus are the first deals announced since Equistone’s investment in Talon in July 2022.

The financial terms of the transactions were not disclosed.

Equistone has supported Talon’s organic growth through the recent opening of new offices in Asia-Pacific and the Middle East, according to a release.

“These acquisitions mark an important step in Talon’s buy-and-build strategy, which complements the strong underlying organic growth,” said Paul Harper, partner at Equistone.

Equistone, based in London, is an independent investment firm, wholly owned and managed by its executives. The firm invests between €25 million and over €200 million of equity in businesses with enterprise values of between €50 million and €500 million.

Talon is a global independent OOH media agency focused on delivering effective, creative, data-driven integrated OOH communications. The firm is based in London.